FINALIST IN AUSTRALIA'S GRAPHIC DESIGN ASSOCIATION (AGDA) STUDENT AWARDS
Loop is a telecommunication company that predominantly provides services to families. The core values are communication and connection, therefore the brand name is chosen. Loop believes it is important for families to reach out to each other, either by starting a phone call or sending a 'are you ok' text.
The graphics aim to create a fun and light-hearted identity to reach out to millennial parents. The logo moves dynamically to represent flexibility and constant connection.
*Student project designed at Shillington College